Design, build and host a brand new eCommerce website for an award winning retailer in the Cotswolds.
Jenny and Sarah already had a website but it was difficult to update and the eCommerce system was hosted separately to the main website. This meant that their branding was not consistent between the two websites and not a seamless experience for customers. It was also difficult to maintain and update. We brought everything to one website using WordPress and WooCommerce enabling content, products and orders to be handled in one place.
An eCommerce Website Build
With WordPress and WooCommerce we overhauled their outdated and cumbersome eCommerce system with an easy to use admin area. Fully customisable, working seamlessly with WordPress, the websites Storefront carried their branding throughout the entire website. With a few simple clicks the they could view orders, check stock levels, generate invoices and add new products.
Website Planning and Design
Before the website is even built we carefully discuss and plan the content, structure and layout. Also, researching and analysing what their competitors are doing. This important stage explores areas such as site navigation, shop categories, forms and all important sitemap – used for SEO and planning. This all saves time further along the project and avoids costly mistakes.
Responsive Shopfront Website
A mobile-friendly website was an important requirement for the client. The ability to navigate quickly around the online store, regardless of device, meant that customers could browse and purchase with ease. With detailed photos optimised for the small screen and additional product information a simple click away, browsing on a smartphone became intuitive and responsive.
